SEARCH ENGINE OPTIMIZATION

Industry • Manufacturing
Search Engine Optimization (SEO) strategies and tactics that will increase organic search visibility on Google, generating leads, sales, and revenue.

WHY DO YOU NEED

SEARCH ENGINE OPTIMIZATION?

It’s cost-effective

One of the biggest benefits of SEO is that it’s cost-effective. If you're using traditional marketing methods like billboards or newspaper ads, you're hoping to reach people who are interested in hearing from you. These forms of advertising are costly, and they don't always yield the best business results. It frequently results in a loss of marketing funds. SEO allows you to get more bang for your buck. In addition to being able to control the amount of money you spend, you can also fine-tune your target audience. With keyword targeting, you can put your ads in front of people who are actively looking for what you have to offer. If someone actually clicks on your ad, you don't have to pay to have your ad appear in the search results. Paying for the most qualified leads means that you're maximizing your return on investment (ROI).

SEO helps your target audience find your site

Search Engine Optimization makes your site as visible to search engines as possible. It creates keywords, adds meta tags, and analyzes your performance. When performed with expertise, it can get you top positioning on the SERPs (search engine results pages). SEO helps your business get in front of your target audience as they’re actively searching for information.

It’s cost-effective

It's hard to sell something today without the internet. Today, people can use the internet at their leisure, so they know just about every product inside and out before they call a salesperson about it. So you can participate in the learning process, too, with SEO optimization. Combining SEO with content marketing is even better. This can help you establish trust and credibility with your target audience early on in the buying process, making it easier and more natural to develop a strong relationship with them.

How Search Engine Optimization improves user experience

SEO is an ongoing process that helps to optimize the way your website is presented to search engines. This includes editing and adding content, improving site navigation, and determining what content can be found through search engine optimization. Search Engine Optimization (SEO) is to make websites more visible in a user's web search results by increasing the number of visitors they receive as well as the number of people who click on them. And considering the user's experience, it has a significant impact on your sales and revenue in the long run.

It’s easy to measure

Traditional methods often rely on looking at correlations between ad campaigns and sales, it is easier to see your ROI with SEO investment. This way, you know that the strategies you’re following are reaching your most important goals.

WHAT DO YOU GET WITH

OUR SERVICES?

SEO audit

We will help you assess your website’s SEO and give you a list of recommendations to optimize
it.

In order to be successful in today’s digital world, online presence plays a vital role. It is not enough to just have a website, the site needs to have good SEO practices in place. A good SEO audit will identify the areas of improvement and provide recommendations for you to improve them.

 

Custom strategy

SEO custom strategies such as keyword research, link building, on-page optimization, off-page
optimization, and social media marketing.

On-page optimization

○ Updating title tags, meta descriptions, and header tags for search
○ Auditing your website’s information architecture, redirects, and internal linking structure
○ Creating a sitemap
○ Optimizing your site images according to best practices
○ Researching and optimizing your website with valuable and relevant keywords
○ Analyzing the usability, speed, and design of your site
○ Competitor Analysis
○ Keyword optimization
○ Targeting on multiple networks (Google, Bing, Gmail)
○ Custom ad copy
○ Ad monitoring and management
○ Google Analytics set up and monitoring

Off-page optimization

○ Analyzing the usability, speed, and design of your site
○ Providing you the following for off-page SEO:
○ Promoting your website content to bloggers and webmasters
○ Developing shareable content for your site’s blog
○ Monitoring your company’s mentions across social media by users and influencers
○ Optimizing your Google My Business profile

SEO Monthly report

An SEO monthly report that helps you track the progress of your SEO progress. Measures the
effectiveness of your SEO strategy and identifies any areas that need improvement.

The report includes information about the following:

○ Website traffic is broken down by page
○ Keyword rankings for each page
○ Previous month comparisons
○ Website health
○ Backlink reports
○ Conversions
○ Recommendations

Progressive optimization

With continuous optimization, optimize your site on an ongoing basis.
Even after your site meets SEO standards, we will find ways to improve and optimize SEO
strategy for your business. That way you can earn more money from higher rankings through
organic traffic.